Since I’m tired and I’m tired I had no idea what to write about. But I found an article which caught my eye regarding PPC. There’ll be a link near the end if you want to read more from that source, but mind you, there’s added info here (and extra keywords), plus a few extra resources. So keep reading and then you can have a look

So, this is about a bit of a problem with Pay-per-Click advertising, which is research keywords. Sure, some people get some clients through research as well (like looking at models of laptops in a brick and mortar store and making an impulse buy) but most clicks are a waste of money. So basically, you could monitor those keywords and see which offers acceptable conversion rates, but the best is all these from below offer abysmal ones.

So, on to the list. Tier one is job seekers. We want buyers, not workers.

career
careers
employment
hiring
hire
intern
interns
internship
internships
job
jobs
recruiter
recruiting
resume
resumes
salaries
salary
wage
wages


Next, definitions and the sorts. Sure, you want people for these, but organic SEO, NOT PPC which is eating into your budget…


about
definition
dictionary
define
diagram
example
examples
history
map
maps
sample
samples
what are
what is
how to

Research in itself, is the next point on the list:

association
associations
book
books
case studies
case study
guide
guides
forum
forums
group
groups
info
information
journal
journals
magazine
magazines
metrics
news
research
review
reviews
statistics
stats
success stories
success story
tutorial
tutorials
white paper
white papers

The next kind of research we want to escape is academic:

class
classes
college
colleges
course
courses
education
school
schools
training
universities
university

I subscribe to the fact that terms like cheap and bargain are not what you want unless that’s your competitive advantage:

bargain
cheap
clearance
close out
close outs
closeout
closeouts
discount
discounted
free
inexpensive
liquidation
odd lots
overstock
remainder
remainders

You want to stay away from people looking for prices alone, you want clients for your product, not competitors snooping around, or even people who want cheap stuff:

price
prices
pricing
quote
quotes

Also DIY must go:

craft
crafts
create
creating
hand made
handmade
home
homemade
how to
make
making

Next one is a bit unrelated unless you sell software (since people usually want free software):

burn
burner
cd
code
community
desktop
developer
developers
disk
download (if you don’t have one)
downloads (if you don’t have any)
dvd
error
file
files
forum
free
freeware
game
games
gnu
hack
hacks
libraries
library
microsoft
open source
public domain
retail
retail
retailer
retailers
shareware
shortcut
shortcuts
template
templates
tip
tips
video
windows

Manufacturing:

antique
consumer
export
exporter
exporters
hobby
import
importer
importers
measurement
model
models
regulations
rent
rental
repair
repairs
retail
retailer
retailers
rules
safety
specifications
specs
standards
store
toy
toys
used
vintage

Materials:

aluminum
ceramic
cotton
fabric
glass
gold
iron
leather
metal
paper
plastic
rubber
silver
stainless steel
steel
stone
vinyl
wood

Laws:

act
act of
compliance
law
laws
legal
legislation
regulation
regulations

Other:

club
clubs
consultants
consulting
gift
gifts
online
photo
photograph
photographs
picture
pictures
send
sending

Ok, this is the end of the list from the negative keywords article, however I’ve added a few more above, and read on for yet some more, and some extra ideas.

An extra tip, which is pretty simple is to exclude geographical locations. It’s a no-brainer when you think about it because I don’t care about someone looking for fishing rods is Denver when I’m in Frankfurt… However that takes a bit of time and research because I was unable to find any list of all Geographical locations. But what I did find is countries:

Afghanistan
Albania
Algeria
American Samoa
Andorra
Angola
Anguilla
Antarctica
Antigua & Barbuda
Antilles, Netherlands
Arabia, Saudi
Argentina
Armenia
Aruba
Australia
Austria
Azerbaijan
Bahamas, The
Bahrain
Bangladesh
Barbados
Belarus
Belgium
Belize
Benin
Bermuda
Bhutan
Bolivia
Bosnia and Herzegovina
Botswana
Bouvet Island
Brazil
British Indian Ocean Territory
British Virgin Islands
Brunei Darussalam
Bulgaria
Burkina Faso
Burundi
Cambodia
Cameroon
Canada
Cape Verde
Cayman Islands
Central African Republic
Chad
Chile
China
Christmas Island
Cocos (Keeling) Islands
Colombia
Comoros
Congo
Congo, Democratic Rep. of the
Cook Islands
Costa Rica
Cote D'Ivoire
Croatia
Cuba
Cyprus
Czech Republic
Denmark
Djibouti
Dominica
Dominican Republic
East Timor (Timor-Leste)
Ecuador
Egypt
El Salvador
Equatorial Guinea
Eritrea
Estonia
Ethiopia
European Union
Falkland Islands (Malvinas)
Faroe Islands
Fiji
Finland
France
French Guiana
French Polynesia
French Southern Territories - TF
Gabon
Gambia, the
Georgia
Germany
Ghana
Gibraltar
Greece
Greenland
Grenada
Guadeloupe
Guam
Guatemala
Guernsey and Alderney
Guinea
Guinea-Bissau
Guinea, Equatorial
Guiana, French
Guyana
Haiti
Heard and McDonald Islands
Honduras
Hungary
Iceland
India
Indonesia
Iran, Islamic Republic of
Iraq
Ireland
Israel
Italy
Jamaica
Japan
Jersey
Jordan
Kazakhstan
Kenya
Kiribati
Korea, Demo. People's Rep. of
Korea, (South) Republic of
Kuwait
Kyrgyzstan
Lao People's Democratic Republic
Latvia
Lebanon
Lesotho
Liberia
Libyan Arab Jamahiriya
Liechtenstein
Lithuania
Luxembourg
Macedonia, TFYR
Madagascar
Malawi
Malaysia
Maldives
Mali
Malta
Man, Isle of
Marshall Islands
Martinique
Mauritania
Mauritius
Mayotte
Mexico
Micronesia, Federated States of
Moldova, Republic of
Monaco
Mongolia
Montenegro
Montserrat
Morocco
Mozambique
Myanmar
Namibia
Nauru
Nepal
Netherlands
Netherlands Antilles
New Caledonia
New Zealand
Nicaragua
Niger
Nigeria
Niue
Norfolk Island
Northern Mariana Islands
Norway
Oman
Pakistan
Palau
Palestinian Territory
Panama
Papua New Guinea
Paraguay
Peru
Philippines
Pitcairn Island
Poland
Portugal
Puerto Rico
Qatar
Reunion
Romania
Russia (Russian Federation)
Rwanda
Sahara
Saint Helena
Saint Kitts and Nevis
Saint Lucia
Saint Pierre and Miquelon
Saint Vincent and the Grenadines
Samoa
San Marino
Sao Tome and Principe
Saudi Arabia
Senegal
Serbia
Seychelles
Sierra Leone
Singapore
Slovakia
Slovenia
Solomon Islands
Somalia
South Africa
S. Georgia and S. Sandwich Is.
Spain
Sri Lanka (ex-Ceilan)
Sudan
Suriname
Svalbard and Jan Mayen Islands
Swaziland
Sweden
Switzerland
Syrian Arab Republic
Taiwan
Tajikistan
Tanzania, United Republic of
Thailand
Timor-Leste (East Timor)
Togo
Tokelau
Tonga
Trinidad & Tobago
Tunisia
Turkey
Turkmenistan
Turks and Caicos Islands
Tuvalu
Uganda
Ukraine
United Arab Emirates
United Kingdom
United States
US Minor Outlying Islands
Uruguay
Uzbekistan
Vanuatu
Vatican City State (Holy See)
Venezuela
Viet Nam
Virgin Islands, British
Virgin Islands, U.S.
Wallis and Futuna
Western Sahara
Yemen
Zambia
Zimbabwe

The list needs a bit of cleanup but otherwise it’s ok (ask me for a csv format if needed). However, you will also need a (rather huge) list of cities. The closest I’ve come to something like that is on wiki here but it’s just of UK cities and they’re not in csv form. Scratch that, here’s a file of them. cities file. Also, you can get a bit more info on this at http://answers.google.com/answers/threadview?id=596822.

This must be the longest article I’ve ever written, so I’ll cut it short. Maybe I’ll post some more tips one of these days, but I’m not sure about that, so don’t expect it :)) Glad to see you keep visiting, I enjoy this

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